Pleasure Beach in Great Yarmouth


Due to government guidelines regarding the Coronavirus outbreak (Covid-19) we have postponed the opening of the Pleasure Beach for the 2020 season. For further information and latest updates please see our park information page.

Terms & Conditions

Please find below the terms and conditions for wristband usage, entry into the Pleasure Beach and Pleasure Beach Gardens, online wristband purchases, terms and conditions for using our website and on how to contact us.

Use by users (hereafter “you” / “your”) of (hereafter “website”) constitutes acceptance by you of the following terms of use. YOUR USE OF THIS WEBSITE WILL BE GOVERNED BY THESE TERMS. PLEASE READ THESE TERMS OF USE CAREFULLY BEFORE USING THIS WEBSITE. If you do not agree to all these terms of use and our Private Policy (hereafter “terms”), you may not use this website which is owned and operated by Great Yarmouth Pleasure Beach (hereafter “us” / “our” / “we”). These terms relate to your use of this website.

The names, images and logos identifying Great Yarmouth Pleasure Beach, their products and services are subject to copyright, design rights and trademarks of Great Yarmouth Pleasure Beach. Nothing contained in these terms and conditions shall be construed as conferring by implication, estoppels or otherwise any licence or right to use any trademark, patent, design right or copyright of Great Yarmouth Pleasure Beach.

Wristband Usage Terms and Conditions
When purchasing a wristband (online or at the gate), you are agreeing to the following terms and conditions:

Health and safety restrictions apply to all rides. Please consult our rides section on this website for detailed height, health and safety restrictions here

Small children must be accompanied by a fare paying more mature person on most rides
Wristbands are non-transferable and are valid on day of purchase only
Wristbands become invalid once removed
We have the right to refuse admission if the bearer of the wristband behaves in such a way as to jeopardise the safety of themselves or others
Wristbands remain the property of Pleasure & Leisure LTD
Some rides may be closed due to weather or servicing
Go-Karts, side stalls and all coin operated rides are excluded from the wristband offer
In the interest of safety, guests are asked to ensure that all children under 8 years of age are accompanied by a responsible person during their visit

Season Pass Terms and Conditions
The season pass will only be valid when it is used by the named card holder. It links with a photograph on our database which must be a true likeness of the holder and it is used within the validity period. A maximum of one wristband will be issued per season ticket holder per open day on the Pleasure Beach’s 2020 calendar.

This season pass will become void and revoked without compensation if it is misused in anyway, for example if it is sold, loaned or an attempt is made to use it by a third party, or the holder breaches health and safety rules.

I consent to details submitted being processed for the purpose of administering, monitoring and controlling the Season Pass process. I understand that I can request the removal of this data at any time. Further details of our privacy policy can be found here

Terms and Conditions Whilst Visiting Great Yarmouth Pleasure Beach
Your Responsibilities
Your dress and appearance must be suitable for a family attraction. If you are wearing clothing that is indecent or likely to cause offence in any way, you will be refused entry or removed from the attraction. Please bear in mind that the Fun Factory attraction requires all riders to wear closed toed shoes.

Please ensure that you read all safety signs displayed when at Great Yarmouth Pleasure Beach and when embarking upon each individual ride.

Children under eight years of age must be supervised by a responsible person at all times.

Threatening behaviour, verbal abuse or violence will not be tolerated at the Pleasure Beach. Persons exhibiting as such will be asked to leave.

For health and safety reasons wheelchairs and prams / pushchairs and similar devices are the only transport  permitted within Great Yarmouth Pleasure Beach. No cycling, skateboarding or scooters allowed.

Dogs are allowed in Great Yarmouth Pleasure Beach, however they must be kept under control and on a lead at all times.

Operating Rules and Instructions
All rides and other attractions located at Great Yarmouth Pleasure Beach must only be used in accordance with the relevant manufacture’s or operator’s instructions which may include restrictions on height, weight, size and capacity.

Guidelines have been prepared which detail the safe use of all our rides and attractions. Please read all operating rules and regulations before entering the ride or attraction and to assess the suitability of each ride / attraction for you and / or your child’s abilities. Great Yarmouth Pleasure Beach cannot know the individual suitability / needs of each person / child.

Please ensure that you observe all operating rules and regulations and listen to any instructions given by our ride operators. Any person found not to be following the guidelines or comprising their own health and safety as well as the safety of others may be asked to leave Great Yarmouth Pleasure Beach.

Height, health and safety restrictions are in place for your safety and our ride operators do not have the authority to override them.

The management reserve the right to withdraw / alter any of the rides / attractions at any time without prior notice. Guests are also informed that rides and attractions maybe temporary closed, temporarily withdrawn or made otherwise unavailable at any time due to technical or operational reasons, capacity or adverse weather conditions.

Great Yarmouth Pleasure Beach, acting reasonably at all times, reserves the right to refuse admission to any persons they feel are unsuitable for their rides / attractions, ban from entry to Great Yarmouth Pleasure Beach, or remove from Great Yarmouth Pleasure Beach without any right to a refund any person whose presence or behaviour may affect the enjoyment and / or safety of other guests or staff.

Possible behaviours may include, but not limited to:

Violent, aggressive, threatening, abusive, discriminatory or insulting words or behaviour. Climb / stand upon fences, barriers, walls, safety fences, ride structures or other buildings. Enters or attempt to enter  any part of Great Yarmouth Pleasure Beach which is prohibited. Has been convicted of a criminal offence relating to Great Yarmouth Pleasure Beach or civil unrest, which in our opinion is likely to affect the safety / enjoyment of other guests and / or staff.

Great Yarmouth Pleasure Beach reserves the right to start legal proceedings against anyone who is found damaging or defacing any part of Great Yarmouth Pleasure Beach or anyone who is reasonably judged to be acting in any manner which has caused any person to report that individual to us.

Weapons Policy
It is prohibited to bring into Great Yarmouth Pleasure Beach any weapons, fireworks, sparklers, smoke bombs or other articles which may cause injury. The throwing of any article which may cause injury or affect the enjoyment of other guests is strictly prohibited. Any person found to be in possession of an article deemed to be offensive or dangerous will be immediately escorted from Great Yarmouth Pleasure Beach without any right to a refund and we reserve the right to make reports to the relevant authorities which may lead to prosecution.

Drugs Policy
The use of illegal substances is strictly prohibited, and any persons found possessing, using or who appear to be under the influence of illegal substances will be refused admission or escorted from Great Yarmouth Pleasure Beach without any right to a refund. Again we reserve the right to make reports to the relevant authorities which may lead to prosecution.

CTTV Cameras
CCTV cameras are used to assist in the proper running of Great Yarmouth Pleasure Beach. However, we do not make any representation as to the extent of coverage provided by the cameras.

Alcohol Policy
Alcohol is not permitted within Great Yarmouth Pleasure Beach (excluding the designated licence area at the Pleasure Beach Inn) and we reserve the right to confiscate any alcohol brought onto our premises. Persons deemed to be under the influence of alcohol will not be permitted to use rides and attractions and will be asked to leave.

Smoking Policy
Smoking is allowed in Great Yarmouth Pleasure Beach, though by law not allowed in enclosed areas. However as we are a family attraction please be aware of others around you and use the bins provided.

Photography / Filming
It is not unusual to have photographers and film crews recording at Great Yarmouth Pleasure Beach. By accepting these terms and conditions of entry, customers consent to being photographed, filmed or taped by the Pleasure Beach or third parties appointed by the Pleasure Beach. Great Yarmouth Pleasure Beach and any authorised party may use such images in perpetuity in any promotional, advertising or publicity material in any format whatsoever. You further agree that copyright in these materials rests with Great Yarmouth Pleasure Beach or such authorised party (as the case may be)

However, you have the right not to be filmed / photographed by the Pleasure Beach or any authorised third party. If so, please contact the camera operator / photographer at the time of filming and make it known that you do not wish to appear in any filming / photography.

You are permitted to take photographs and recording within Great Yarmouth Pleasure Beach if these are solely for private use and are not sold or used for any commercial or public use.

You are prohibited from taking photographs and/or recordings whilst on any ride or attraction. Please not that harnessed or fixed cameras, including, but not limited to GoPro or similar brands, are not allowed on any ride or attraction in any circumstances.

By accepting these terms and conditions, you agree not to intentionally photograph and/or capture video footage of any individual without that person’s permission and you must adhere to all photography / filming restrictions in place from time to time whilst within Great Yarmouth Pleasure Beach.

Ride Photography / Photo Booths
Great Yarmouth Pleasure Beach has four rides (Big Apple, Log Flume, Scenic Rollercoaster and Snails) which take photographs. By going on these rides, you are consenting to having your photograph taken and displayed in one of our photo booths. Depending upon operational circumstances, weather and ride speed we can not guarantee the quality of your picture. Please note, if you wish for your photograph to be removed you have the right to ask the photo booth assistant for your removal of your image from the screen.

Please do not take any photographs of the display screens using any form of photographic equipment. These images are protected by the Copyright, Designs and Patent Act 1988 (c.48)

Refund Policy
Great Yarmouth Pleasure Beach operates a no refund policy on wristbands, pre-purchased online wristbands or ride tokens. Please check closing times and read all terms and conditions before purchasing from our website, token machines or from our Wristband Reception.

Online Wristband Payments, Terms And Conditions
When an online wristband is purchased you are purchasing a wristband for the day you have stated. Online wristbands can be purchased up until midnight before the day of your intended visit.

An online purchase provides you with a reference number for online wristband(s) and is not a physical ticket. We will send a confirmation online booking email to you when the booking has been completed detailing the reference number, transaction amount, the category of the wristband(s) brought and date of visit.

We will not send any wristbands to you the prior to the day you have booked for.

Upon arrival on your stated day, please take your reference number to a cashier in our wristband reception and you will be issued with the required number of wristbands you have stated on your booking. If you wish to purchase any further wristbands these will be charged at the full wristband price for that day.

Payment Methods
We currently use a 100% secure credit and debit card payment processor SagePay for your safety and convenience. Great Yarmouth Pleasure Beach participates in Verified by Visa and MasterCard SecureCode for added online payment protection. These services are offered by Visa MasterCard in association with the bank that has issued your credit / debit card. It is aimed at protecting your details when shopping online by ensuring your card is not being used by someone else.

All payments made online will be in GBP

All prices you see on your website includes VAT. What you see is what you pay.

Cancellations and Refunds
Great Yarmouth Pleasure Beach does not operate a refund or cancellation policy for online bookings. However if you should have any issues when purchasing online wristbands please contact us and we will do our best to accommodate your request. If for whatever reason Great Yarmouth Pleasure Beach is closed (health & safety, adverse weather conditions etc.) on the day of your visit we will contact you to offer a change of date.

Data We Collect
We may collect information on what pages are accessed or visited by you and information volunteered by you, such as your contact details, survey information (where applicable) and / or any website registrations. We use this information for internal use only to review and to improve the content of the website. Further without prejudice to the above we shall always process your information obtained via your access and use of this website and / or in accordance with our privacy policy. WHERE WE COLLECT FROM YOU AND YOU VOLUNTARILY SUBMIT TO US YOUR INFORMATION WILL BE GOVERNED BY THESE TERMS INCLUDING OUR PRIVACY POLICY. PLEASE READ THESE TERMS OF USE AND OUR PRIVACY POLICY (which can be found here) CAREFULLY BEFORE USING THIS WEBSITE.

Website Policy
Copyright Notices
The information and materials (“content”) appearing on this website are displayed for personal non-commercial use only. All software used on this website and all content included on this website (including without limitation sire design, text, graphics, audio, video, the selection and arrangement thereof and the underlying source code) is our property or that of our designers and suppliers and is protected by international copyright laws. ALL RIGHTS RESERVED.

None of the content maybe downloaded, copied, reproduced, republished, posted, transmitted, stored sold or distributed without prior written permission of the copyright holder. This excludes the downloading of one copy of extracts from the website on any single computer for personal non-commercial home use only, provided that all copyright and proprietary notices are kept intact. Modification of any of the content or use of any of the content for any purpose other than set out as herein (including without limitation on any other website or computer network) is prohibited. If you breach any of the terms of this legal notice, your permission to use the website automatically terminates and you must immediately destroy any downloaded or printed extracts from the website. All trademarks, service marks and logos used on the website from time to time are the trademarks, service marks or logos of their respective owners.

Third Party Websites
This website may from time to time include links to third party internet websites which are controlled and maintained by others. These links are included solely for your convenience and do not constitute any endorsement by us of the websites linked or referred to including the services featured on those websites, nor do we have any control over or knowledge of any terms or conditions of use of any such websites. Further, we have not reviewed these third-party internet websites and do not make any representations regarding the availability, content or accuracy of materials on such websites. If you decide to access third party internet websites through links on this website, you do so at your own risk. Your use of third party internet websites is subject to any terms and conditions of use of those websites which you should read immediately prior to further use of those websites.

Our Website
While we endeavour to ensure the information on this website is correct and truthful, to the maximum extent permitted by law, we provide you with the website on an “as is” basis only. You accept that access to the website may be suspended at any time and without notice in the case of systems failure, maintenance or repair or for any other reasons whatsoever, including reasons beyond our control.

We make no representation or warranties of any kind, express or implied as to the operation of the website or the information, reliability or completeness or timeliness of the content or services available on the website or that the use of the website will be uninterrupted, timely, secure or error free. You expressly agree that your use of this website is at your own risk.

Further any other party (whether or not involved in creating, producing, maintaining or delivering this website) including the officers, employees, consultants or agents exclude all liability and responsibility for any amount or kind of loss or damage that may result to you or any third party (including without limitation, any direct, indirect or punitive or consequential loss or damages, or any loss of income, profits, goodwill, data, contracts, use of money or loss or damages arising from or connected in any way to business interpretation and whether in tort 9including without negligence) contract, warranty or otherwise in connection with the website in any way or in connection with the use, inability to use or the results of use of the website, any websites linked to this website or the content on the website, including but not limited to loss or damage due to viruses (including logic bombs, Trojan horses, worms, harmful components, corrupted data or other malicious software or harmful data) that may infect your computer equipment, software data or other property on account of your access to, use of, or browsing this website or your downloading of any content from this website or any websites linked to this website. Further, we exclude all liability and responsibility as set out above whether or not we are advised of the possibility of such loss or damage.

Nothing in this legal notice shall exclude or limit our (including our employees or agents) liability for: – (a) death, personal injury or fraud caused by our negligence; or (b) misrepresentation as to a fundamental matter; or (c) any liability which can not be excluded or limited under applicable law.

If your use of the content on the website results in the need for servicing, repairing or correction of equipment, software or data you assume all costs thereof. Pleasure & Leisure Corporation LTD (parent company of Great Yarmouth Pleasure Beach) operates in the UK.

Contacting Great Yarmouth Pleasure Beach
Great Yarmouth Pleasure Beach can be contacted in the following ways:

Post:             Great Yarmouth Pleasure Beach, South Beach Parade, Great Yarmouth, Norfolk, NR30 3EH
Telephone:  01493 844585